Pharmaceutical Drug Manufacturers

February 8, 2010
Electrocardiography is not a new term for pharmaceuticals world. ECG recording done with ECG equipment measures the electrical activity of heart. It is, in fact, an indispensable medical equipment for any doctor. An ECG can detect any kind of heart condition- from serious heart attacks to subtle ones like arrhythmia. ECG is very crucial for timely and early detection of the medical condition of patients to save invaluable lives. GE Healthcare India has taken initiative to make ECG available at much cheaper rates ( around one tenth of the current cost) by introducing MAC i- the portable ECG machine that claims to bring down the cost of an ECG to as low as Rs 9!

Features of 'MAC i' ECG Machine

GE Healthcare launched the new ECG machine named ' MAC i' on December 3, 2009 at the 61st annual conference of the Cardiological Society of India in Kochi. The portable ECG machine has only three buttons and looks like a simple fax machine. It is also a lightweight machine with a weight of around 1 kg only. The new lightweight portable ECG equipment and all its ten leads that are attached to the limbs and chest of the patient to get his heart's ECG recordings can be easily carried in a normal shoulder bag. MAC i comes at Rs 25,000- a very competitive price when compared to other ECG equipment in the market.

MAC i is a single-channel machine that can also cater to the needs of three channel ECG readings. What is important is its ability to operate on battery- a very useful feature in the event of power cuts. The new ECG equipment can complete 500 three-channel ECGs or 250 one channel ECGs on Lithiumion battery that has previously been charged for three hours. GE Healthcare has targeted the patients in semi urban and rural areas with its new ECG machine as is clear from its low cost, portability and other user friendly features.

MAC i- the new age ECG machine has been developed at the John F. Welch Technology Centre in Bangalore. It is taken as an example of reverse innovation- Products developed and manufactured in developing countries that are sold not only in the country but is taken to the developed countries as well.